Monday, December 14, 2020

Can New Businesses Open During a Pandemic? You Betcha

 Fran and I walk in Encinitas most Saturday mornings, and for the past month or so, we have noticed that a new business was "coming soon."  We wondered how The Broad Street Dough Company could make it at a time when 60% of small businesses are closing.  After stopping in for a doughnut (actually two) after a 10,000 step walk today, we know why.

Broad Street Dough Co. is from New Jersey!  It is owned by a sister and brother, the sister already having opened several shops in New Jersey.  Her brother lives here in Encinitas, so it seemed perfect for them to bring their delicious baked goods to our neighborhood.

Being a fan of V.G.'s raised donuts, I was a little skeptical about a place that only served cake donuts.  All my skepticism was gone at first bite.  The donuts are definitely cake, but not so dense and heavy as you might expect.  They are made right in front of you, so they couldn't be any fresher and they're nice and warm.

I ordered a cinnamon and sugar donut, probably their plainest donut.  I also ordered a donut topped with maple glaze and walnuts.  Fran ordered a pumpkin donut.  Delicious is all I can say.

The batter for the donuts is in a large mixer, just waiting for customers.  When customers arrive, batter is formed into donuts and cooked.  Then the donut goes to the finishing station, where the customer chooses toppings for the warm donut.  

We were there on their fourth day of business, waited about 15 minutes for our donuts (including standing in line), and didn't mind the wait at all.  Eventually there will be tables and chairs inside the restaurant, but for now, your donuts are boxed up and if you want to eat them on the spot, which you will want to do, there is lots of seating in the lumberyard.

The owners are friendly, helpful and hard working, a combination that should mean success.  In fact, they are already looking for another location.  Next time you're in the mood for something sweet and decadent, give Broad Street Dough Co. a try.  View fullsize

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